a story about

KEEPING TRADITION ALIVE

Olá! Welcome

We are Joana and Alexandre, siblings and part of the third generation of a family passionate about jewelry since 1955.  

Our jewelry reflects the Portuguese soul—crafted with time, tradition, and masterful craftsmanship.

We are proud to share this story with you.

Our story dates back to 1955 in the heart of Gondomar, a town steeped in Portuguese jewelry craftsmanship.

It all began when our grandfather, José, established a traditional jewelry workshop. Little did we know that this beginning would shape the course of our family's history.

Years passed, and our mother, Rosa Amélia, became one of the few women in jewelry distribution. Her pioneering spirit deepened our family's love for jewelry-making, evolving it into a cherished legacy. In 2017, we, Joana and Alexandre, the third generation, embraced this legacy, bringing Portugal Jewels to life.

Our passion for preserving Portuguese traditions inspired us to infuse traditional jewelry design with a modern touch. At Portugal Jewels, our purpose is simple: to create jewelry that embodies the essence of Portugal. Each piece tells a story, from the symbolism it holds to the expert craftsmanship behind it.

We believe our jewelry allows you to wear history and make your own. Each piece captures moments and emotions, becoming a part of your unique story.

Join us on this journey to discover the essence of Portuguese jewelry, where each piece is a timeless treasure.

1st GENERATION

José Martins Barbosa

2ND GENERATION

Rosa Amélia Barbosa

3RD GENERATION

Joana e Alexandre

Our values

Tradition and Heritage

We are committed to keeping Portuguese tradition alive by honoring and preserving the rich heritage of Portuguese jewelry-making while celebrating its cultural significance.

Family

At our core, family is everything. We craft each piece with the same love and care we would give our own, preserving Portugal's heritage for families to pass down through generations.

Timelessness

We are committed to creating jewelry with enduring designs, ensuring that each piece stands the test of time and remains cherished across generations.

Timelessness

We are committed to creating jewelry with timeless designs, ensuring that each piece withstands the test of time and remains cherished across generations.

Discover how we keep tradition alive

CRAFTSMANSHIP